observations in creativity and communication
Today I am delivering a new review of the best ‘ideas that do’ @promaxuk. Amazing new examples of engaging initiatives, stunts, campaigns and viral ideas from any sector. Watch out for the upcoming posts, in the coming weeks. here’s a little taster.
By Federico Gaggio & Patrick Burgoyne “Cool Shit” started as a presentation at the Promax Conference in LA in 2010. The title was Promax’ choice by the way). Patrick (who is the editor of Creative Review) and I set out to put together an inspirati…
Today I am delivering a new review of the best ‘ideas that do’ @promaxuk. Amazing new examples of engaging initiatives, stunts, campaigns and viral ideas from any sector. Watch out for the upcoming posts, in the coming weeks. here’s a little taster.
[Full session content] Conventional marketing is in trouble. A new breed of advertisers are revolutionising the industry with exciting new ideas which combine creative storytelling, social media interaction, real-world stunts and new technologies …
By Federico Gaggio & Patrick Burgoyne “Cool Shit” started as a presentation at the Promax Conference in LA in 2010. The title was Promax’ choice by the way). Patrick (who is the editor of Creative Review) and I set out to put together an inspirati…
via youtube.com charming idea, lovely execution… aside from the questionable claim that this was cheaper to do!
via vimeo.com iPad light painting by Dentsu + Berg. A cool mix of high and low tech, quite fascinating.
via boston.com These pictures are amazing, as is the technique used for that time. “He used a specialized camera to capture three black and white images in fairly quick succession, using red, green and blue filters, allowing them to later be recom…
via creativereview.co.uk great Kudos to Kam, Matt and Callum + team. A really good idea nicely executed. recognition well deserved!
via bakertweet.com as presented by Nicolas Roope of Poke at Click London today. For anyone who still can’t see the point of twitter.