• gossage

    Cool Shit: New Directions in Advertising

  • peacock-bowerbird

    Update Coming Soon!

Updates

New showcase of ideas that do

New showcase of ideas that do

Nov 7, 2013 | No Comments

In today’s interconnected world what matters is behaviour, not imagery:  brands can do better than showing off. they can make themselves …

Coming Soon: 2013 roundup of Ideas that Do

Coming Soon: 2013 roundup of Ideas that Do

Nov 27, 2012 | No Comments

Today I am delivering a new review of the best ‘ideas that do’ @promaxuk. Amazing new examples of engaging initiatives, …

If Mad Men took over the Asylum – watch the full MGEITF Edinburgh session

If Mad Men took over the Asylum – watch the full MGEITF Edinburgh session

Aug 26, 2011 | No Comments

[Full session content] Conventional marketing is in trouble. A new breed of …

Cool Shit: New Directions in Advertising

Cool Shit: New Directions in Advertising

Aug 12, 2011 | One Comment

By Federico Gaggio & Patrick Burgoyne “Cool Shit” started as a presentation at the Promax Conference in LA in 2010. The …